Creative Industries will be consolidated at SOU Ashland

Creative Industries project gains legislative funding

Southern Oregon University is celebrating a piece of its future by acknowledging the Oregon Legislature’s recent approval of $40 million in capital construction bonds to update and consolidate SOU’s facilities for creative industries – music, media and film. The cross-disciplinary project will transform the university’s programs and help secure Oregon’s future as a national leader in creative industries.

The legislative funding is a milestone in what is expected to be a lengthy process that includes the sale of bonds that were approved by the legislature, completion of architectural drawings, evaluation of bids for construction contracts and city building permits. It is likely to be at least a year before any construction activity begins.

Eventually, the project is expected to drive innovation at SOU and beyond, and serve as a regional and statewide economic boon. Renovations to the Music Building will increase accessibility and community enjoyment, and will serve students better by relocating complementary programs to take better advantage of opportunities for collaboration. SOU’s Digital Media Center, for instance, is currently located on the opposite side of campus and is a key component of the creative industries partnership.

The project will include the addition or renovation of a sound stage, screening room, computer labs for music production and spaces for teaching the business of music. It will fund the preservation and upgrading of the Recital Hall and adjacent practice rooms and classrooms; state-of-the-art electronics, acoustics and HVAC equipment; and expansion and support of a cinema and media program that is ranked among the best in the country.

Infrastructure improvements that are part of the project include LEED enhancements, HVAC efficiencies, and solar integration.

Creative industries in Oregon generated about $9.3 billion annually and support more than 62,000 jobs in the state. The renovated and expanded facilities at SOU will enhance what is already a vital arts hub that serves at least 30 organizations and hosts more than 200 events per year.